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PDA Flash Memory – Toshiba’s NAND Flash Memory Boosts Storage

Toshiba’s NAND Flash Memory Boosts Storage, Data Recovery Capabilities of Company’s New Line of PDAs Toshiba Pocket PC e400/405, e800/805 Series Feature 32MB of NAND Flash Memory for Failsafe Backup of Critical Information, Applications

Further demonstrating the versatility and performance of NAND Flash memory solutions in handheld digital products, Toshiba America Electronic Components, Inc. (TAEC)* today announced that its NAND Flash memory is being used in a new line of recently-introduced personal digital assistants (PDAs) from sister company Toshiba Digital Products Division (DPD), a division of Toshiba America Information Systems, Inc. (TAIS). The Toshiba Pocket PC e400/405 and e800/805 Series of PDAs both feature 32MB of nonvolatile NAND flash memory for more reliable, advanced storage of important files and applications. As an individual uses the PDA, critical data can be stored in the NAND Flash memory. When a user loses power completely, or is forced to conduct a hard reset of the handheld, essential files and programs remain intact. The use of NAND flash technology is a significant advance in the development of digital handheld products because it provides users with increased peace of mind through failsafe data storage and retrieval, and provides a high-performance non-volatile solution with fast read, write, and erase capabilities. Toshiba’s exceptionally thin-and-light, value-priced Pocket PC e400/405 and corporate-based Pocket PC e800/805 Series PDAs offer integrated Wi-Fi(R) (802.11b) connectivity and voice over IP (VoIP) capabilities (e800/805 Series only). With the built-in Toshiba VoIP phone software, individuals can use their e800/805 Series handhelds to place phone calls over high-speed wireless LAN networks worldwide, reducing the cost of making long distance and international calls via traditional phone systems. Both products possess the audio playback of text documents and user voice command functionality to access important data, keeping business users and consumers organized. Toshiba’s PDAs build upon the company’s core focus on mobility and wireless connectivity to provide users with increased flexibility and convenience to manage their busy lives. Both handheld series have enhanced screen brightness to easily read graphic-intensive content, including presentations, spreadsheets, and photos. "The utilization of NAND Flash in the Toshiba’s exciting new line of PDAs is further evidence of the viability and proliferation of NAND flash memory technologies in handheld digital devices," said Brian Kumagai, business development manager for NAND flash memory products at TAEC. "The flexibility, speed, and performance, of NAND flash memory provide PDA users with tremendous value through the extremely reliable storage and retrieval of valuable information." "Customer feedback has shown that access, storage and recovery of critical data are of the utmost concern to our PDA users," said Carl Pinto, director of product marketing, Toshiba DPD. "The incorporation of NAND flash memory into the Toshiba Pocket PC e400/405 and e800/805 Series further demonstrates Toshiba’s commitment to deliver new and smart technology to our customers." The Toshiba Pocket PC e400/e405 Series is equipped with an Intel(R) PXA261 processor at 300MHz, Microsoft(R) Mobile Software for Pocket PC 2003 Professional Edition, and a 3.5" diagonal color trans-reflective display with 240 x 320 portrait resolution and 64K colors. It also features 64MB of SDRAM main memory, 16MB of CMOS Flash ROM program memory, and 32MB of NAND Flash memory. The handheld comes with 1 SD (Secure Digital) card slot (3.3V), 1 Cradle Connection port, speaker, microphone, and rechargeable lithium-ion battery. The Toshiba Pocket PC e800/805 Series is a robust PDA with 128MB of SDRAM storage capacity, and an additional 32MB NAND flash memory. It is equipped with an Intel(R) PXA263 processor at 400MHz, Microsoft(R) Mobile Software for Pocket PC 2003 Premium Edition, and 4.0" diagonal color trans-reflective display with 240 x 320 portrait resolution and 64K colors. The handheld also features an ATI Graphics Controller with 2MB internal video memory, 1 SD (Secure Digital) card slot (3.3V), 1-Type I/II CF Card Slot (3.3V), integrated Wi-Fi (802.11b), Cradle Connection port, and a stereo headphone and microphone port. The Pocket PC e405 and e805 are available through Toshiba’s retail distribution channels, including computer superstores and consumer electronic stores. The Pocket PC e400 and e800 are available directly via http://www.shoptoshiba.com , and through Toshiba’s traditional distribution channels, including mail order and value-added resellers (VARs). The Pocket PC e405/400 has an estimated single user price (ESUP) of $299, and the Pocket PC e805/800 ESUP is $599.

About NAND Flash Technology
Toshiba is a recognized pioneer in flash technology. Toshiba invented NAND flash technology in 1989. NAND flash is becoming one of the leading technologies for solid state storage applications because of its high-speed programming capability, high-speed erasing, small block size and low cost. The nature of NAND-based flash memory provides notable advantages for these block-oriented data storage applications. Toshiba’s NAND flash memory products are optimized for general solid state storage, image file storage and audio for applications such as solid state disk drives, digital cameras, audio appliances, set-top boxes and industrial storage. These newly announced products for use in mobile electronics applications complement the company’s current solid state storage solutions. Toshiba’s existing line-up of NAND flash memories includes an array of products available in Thin Small Outline Package (TSOP), ranging in densities from 64-Megabit (Mb) to 2-Gigabit (Gb). Toshiba also offers a wide range of small-form factor storage solutions optimized for general solid, image file and audio storage including CompactFlash(TM), Smart Media(TM), SD Card, Multi Media Card (MMC) and ATA Card products. For industrial use, Toshiba’s NAND Flash Drive, announced in 2001, offers 2GB storage capacity compatible with hard disk drives.

*About TAEC
Combining quality and flexibility with design engineering expertise, TAEC brings a breadth of advanced, next-generation technologies to its customers. This broad offering includes semiconductors, flash memory-based storage solutions, optical communication products, displays and rechargeable batteries for the computing, wireless, networking, automotive and digital consumer markets. TAEC is an independent operating company owned by Toshiba America, Inc., a subsidiary of Toshiba, the third largest semiconductor company worldwide in terms of global sales for the year 2002 according to Gartner/Dataquest’s Worldwide Semiconductor Market Share Ranking. Toshiba is a world leader in high-technology products with more than 300 major subsidiaries and affiliates worldwide. For additional company and product information, please visit TAEC’s website at chips.toshiba.com .

About TAIS
Headquartered in Irvine, Calif., TAIS is comprised of three divisions: Digital Products Division, Digital Solutions Division and the Storage Device Division. Together, the three divisions provide mobile products and solutions, communications, storage and imaging products and services. Products include industry leading portable computers, PDAs, projectors, DVD/CD recordable products and hard disk drives for computers, telephony products, digital imaging systems, cable modems, servers, wireless solutions and services. TAIS provides sales, marketing and services for its wide range of information products in the United States and Latin America. TAIS is an independent operating company owned by Toshiba America, Inc., a subsidiary of Toshiba Corporation, which is a world leader in high technology and integrated manufacturing of electrical and electronic components, products and systems. Toshiba has global sales of over $47 billion and more than 300 subsidiaries and affiliates worldwide. For more information, visit the company’s website at http://www.toshiba.com . Information in this press release, including product pricing and specifications, content of services and contact information, is current on the date of the announcement, but is subject to change without prior notice. Technical and application information contained here is subject to the most recent applicable Toshiba product specifications. In developing designs, please ensure that Toshiba products are used within specified operating ranges as set forth in the most recent Toshiba product specifications and the information set forth in Toshiba’s "Handling Guide for Semiconductor Devices," or "Toshiba Semiconductor Reliability Handbook."

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